The Creative South Podcast was a side project of min that ran from 2015 to 2018 as part of the Creative South Conference. I spoke with notable guests from the design community. When I approached this project, I wanted to ensure that the podcast's brand identity was in line with the existing branding for the conference designed by Nick Slater. Ultimately, we decided to augment the conference's existing logo by adding headphones and minor changes to the type treatment.